Here’s something I’m sure no one but the most dedicated MRA’s and PDE‘s will argue: a stupid amount of things in our culture are gendered for marketing purposes. Men and women, both trans and cis, use a lot of the same kinds of thing each and every day. We all have to eat, sleep, work, play, and occasionally relieve ourselves in the bathroom. Now, many of those things we do together, and thus we don’t see a lot of separation. For example, restaurants don’t bring their food out on different colored plates depending on the gender of the person ordering it.
However, once you cross over into the things we buy specifically for our own, personal use, things start too fall on either side of a very distinct line. Just about every teen to adult human being shaves at least some part of their body on a regular basis in this country, but a trip to the razor aisle will yield you two sectioned off groups of blades that are each “designed” for a specific gender. Now, we all know that there’s little to no difference between these items and any difference that is there isn’t supporting a vital function of the instrument (think Venus razors with the bar of soap around the blades), but marketers still feel the need to put a boundary between them as though a pink razor pressed to a man’s face will simply fail to cut a single hair.
We see this in a lot of adult stuff but that doesn’t hold a candle to the amount of gendering in things we see marketed to children. Even before kids are born, their lives are being pre-filled with toys, books, bedding, outfits, and even bath soaps meant to set them up on a specific side of the arbitrary gender binary. Toys are by far the worst perpetrator of this. Just about every piece of plastic aimed at the entertainment of young kids has been branded specifically for either boys or girls. You can argue that there are plenty of neutral toys like Legos, but even they are now themed differently with opposite color schemes and cartoon mascots on the boxes.
I clearly remember growing up as a boy and having a lot of toys aimed at that gender. I had Ninja Turtles and Batman action figures, Hot Wheels cars, Nerf guns, footballs, you get the point. Now, I liked my toys. My action figures especially were some of my favorite things to play with. But whenever I would go to daycare or somewhere else where there was a single room full of toys to be shared, I would always gravitate towards the Barbie dolls and the My Little Pony figures. Those were the things I didn’t have access to at home so I wanted the opportunity to play with them. See, I hear a lot of transgender people say they grew up “hating” the things they were given that were gender coded. I know trans men who only ever wanted to pull the heads off their baby dolls. I know trans women who would make their Transformers have a tea party when mommy and daddy weren’t looking. While that’s a perfectly valid experience, I didn’t share it. I liked my boy stuff, but I also liked girl stuff and I wished there were things that would allow me to enjoy both at the same time.
I finally got my wish in late elementary school when the first Pokemon game released for the Gameboy.
I was obsessed with Pokemon from day one. Aside from the fact that it was a well made RPG with compelling game play and a fun journey to be on, Pokemon was a one-stop-shop for everything I found entertaining. The little monsters (and no so little ones) you captured and battled with ranged from incredibly cute to extremely big and powerful. Some of them were even both. My team of six represented a snapshot of myself, with both masculine and feminine seeming monsters populating the roster. It was the first time ever when I didn’t have to choose. What’s more, Pokemon was something I could admit I liked and get away with it (To a point. High School became a different story). To my parents it was just another video game, and I had a few male friends that also liked it. While I wasn’t exactly free to express all of the reasons I liked the game, I was at least able to openly find enjoyment in something somewhat girly.
I have no idea if was intentional on the creator’s part or not, but I feel like Pokemon taught my generation of nerds (and those after me) a lot about gender expression. The monsters you could catch, even those just in the 150 real original Pokemon encompassed such a wide variety of tastes. I knew trainers who battled with Pokemon solely on how cute they were. I knew others that stuck to a specific type, or only wanted to use big ones that looked like actual monsters. Others still played a mix (like me). Pokemon could be anything to anyone. That could have been enough, but the game design goes a little further to actually convey some subliminal messages about acceptance.
For my fellow Poke-nerds, think back to the original three starters you had to choose from. What’s one thing they all had in common? Well, I’d say they were all pretty goddamn cute. Seriously, there’s a reason toy companies made bank off of stuffed animals of these things. They’re cuddly looking as fuck! Now, a lot of your very masculine fans of the game might have never wanted to try it if that’s all you ever got, but think about what those three evolved into. Gamer-bro X might not be too keen on picking a cute little lizard to start out with, but he’d sure as hell loved to train that thing into a big, fire-breathing dragon! Well, to get that dragon, you gotta step outside your comfort zone for a few levels and play with something cute. They knew some kick-ass moves like flamethrower to make them seem a little less “girly”, but at the end of the day you’re still playing with a creature that your girlfriend or sister probably thought was adorable.
And this is to say nothing about people like me who liked the cuteness factor but didn’t want to admit it. I got teased for saying I liked My Little Pony and Barbie, but I could play off my Squirtle love by claiming I was only training it into a big, bad, Blastoise. It was convenient cover, and it allowed me to feel safe enough in my hobby to peruse it. Looking back, I wish I’d taken more of that time to really try and understand how I felt about being a boy, but that’s a subject for another time.
As more and more versions of Pokemon came out, more monsters were added to the rosters that pushed the boundaries back a little farther. They also added the ability to have a female avatar as well, making the game more accessible to girls. In Gold and Silver (probably my favorites of all the pre-DS releases) many Pokemon were even designated male or female. This is where I think the game made another big push in the gender diversity. See, they didn’t make all the cute ones female and all the big tough ones male. Each species could be caught as either gender. So, yes, that adorable little pikachu you caught with its big eyes and cute little smile might have been a boy.
Gold and Silver started teaching players (again, not claiming this as intentionally) that males and females could look a variety of different ways. Females could be big and tough. Males could be cute and cuddly.It was all good, and the trend continued throughout the rest of the series. When X and Y came out for the 3DS, they introduced a new Fairy type to the game which quickly became my favorite Pokemon of all time.
Sylveon
Look at that thing. Look at how goddamn cute it is! I was loving sylveon the very first time I ever saw one. It was a kick-ass fairy type that evolved from an eevee. See, I feel that sylveon represents the apex (at least so far) of Pokemon’s push for acceptance. But I have to do more than just show you a picture to help you understand why.
We’ve talked before on the show about things being “coded” either masculine or feminine. Big muscles, armor (real armor, not boob-plate bikinis), strength, confidence, and power are thought to represent masculinity; whereas bright colors, passiveness, flowing movements, and (sorry to say) weakness are thought to represent femininity. Key words in both of those statements are “thought to”. When it comes to the look of characters, females are treated rather unfairly. Our culture has always (very wrongly) thought of being male as some kind of default state, whereas the femininity of a character has to be clearly expressed to the audience with visual markers.
Think of a character like Mickey Mouse. He has absolutely no markers on him that definitely distinguish him as male, yet if you took someone fully immersed in our culture who’d somehow never seen Mickey before, that person would likely say Mickey was male. There’s nothing on him or about him that identifies him as such, but that means he embodies that stock, default state of being that we only allow males to have. On the reverse, think of Minnie Mouse. She wears a dress, high heel shoes, and most importantly, a bow on her head. In fact, re-watch some old Mickey Mouse cartoons sometime and see if you can identify any female characters that aren’t topped with a bow. As a society, we’ve been trained to only think of a character as female as long as they have visual markers to identify them as such. Watch this video from Anita Sarkeesian for a more in-depth look at this subject.
When you look at sylveon, every single marker it’s given is a visual cue that screams feminine. It has pastel colors with a large amount of pink, big eyes, flowing streamers, and…to literally top it all off…a bow on its head. Every single facet of sylveon from head to tail is meant to convey femininity, and I’d bet good money any non-Pokemon fan would refer to this character using female pronouns if shown a picture. Given my previous example about Pokemon genders, you’re likely expecting my point in all this to be that sylveon can found as both male and female. And while that’s true, there’s a bigger point to be made.
It isn’t that some sylveons are male… …most of them are.
See, a sylveon has to be evolved from an eevee, though it’s by far not the only evolution for that particular Pokemon. The interesting point of note though is that in X and Y, the games where this creature was introduced, male eevees were far more common to catch than female ones. That meant that if you saw a trainer’s sylveon, there was a high probability it was evolved from a male eevee. Imagine the mental gymnastics required to remember to call this thing a “he”.
There were several Pokemon fans, myself included, that looked at sylveon as a direct representation of the struggle in being accepted in one’s gender identity or method of expression. I’m transgender. I know in my heart that I am female. But I know plenty of people who love girly stuff yet still identify as men. Sylveon is their champion. Sylveon is a way of getting their friends to understand them. You can watch them scratch their heads as you tell them you’re a boy but you just like to play with dolls and wear dresses, or you can just say, “think of me as a male sylveon”. It’s kinda like how some transgender geeks like to use the regeneration aspect of Doctor Who to explain our transition (i.e. we’re still the same person but we just look different). It’s a reference that puts it into understandable terms for those not going through it.
That’s what sylveon is to me; it’s training for people who need to stop assuming genders based on visual cues. It’s an exercise in respecting someones means of gender expression. As I stated already, I’m not implying that any of this was a deliberate intent of the creators. However, one of the beautiful things about pop culture institutions is that they can do more than they were intended to do based on how the consuming public interacts with them. Pokemon is still one of the most important things that has ever impacted my life. It’s one of the things I credit with helping me discover myself. I wish sylveon had been around when I was a teenager, but I’m happy it exists for the next generation of trainers who need a little help expressing themselves, and those who can use it to better understand the world around them.
-Faith